by Rob Kearsey | Sep 20, 2022 | Social Media Marketing
Recently, Instagram has attracted a lot of negative attention from users, who feel that the app is becoming too much like TikTok. The general complaint amongst the user base is that Instagram is now showing people a much larger proportion of recommended content from...
by Rob Kearsey | Jul 12, 2022 | Social Media Marketing
Instagram is undergoing a huge amount of change at the moment, as it looks to compete with the social media app of the moment, Tik Tok. To do that, Meta are focusing a lot on Reels. In it’s most recent earnings call, Meta said that Reels now makes up more than 20% of...
by Rob Kearsey | Sep 17, 2020 | Organic Social
Instagram, for a long time considered a secondary social network in terms of importance, is now arguably THE channel that your brand should focus on. Why? Well, for years it’s been growing it’s user base, passing the coveted 1 billion monthly users mark in June 2018....